Acommodations   
There is an agreement with the hotel whereby rates for participants stand at 161 € plus taxes, for a limited number of rooms. Participants who wish to take advantage of this offer must reserve by May 31, calling the hotel at the above number. Please refer to Sumaq Summit 2007. Program will be held at NH Eurobuilding Hotel www.nh-hotels.com

Address: Padre Damián, 23,
28036 Madrid (Spain)

E-mail: nheurobuilding@nh-hotels.com
Tel.: +34.91.3537300
Fax: +34.91.3454576

Air Travel 

Iberia Airlines is offering a discount of up to 45% to be applied to the applicable one way or round trip published fare. To take advantage of this discounted fare and arrange your travel needs, please call the travel agency Grupo 7 Viajes at  the number +34 91 564 1626 and refer to Sumaq Summit 2007 or agreement number 40700601 (contact: Ms. Eva Fernandez). Alternatively, you may send an e-mail to evafernandez@grupo7viajes.com

Madrid: General Guide
MADRID FAST FACTS

If this is your first visit to Madrid, here are a few things you should know.

Language
The official language in Spain is Spanish, also called Castellano.

Currency
As from January 2002, the Euro is the official currency of the European Union and is therefore the currency used in Spain. There are notes of 5, 10, 20, 50,100, 200 and 500 Euros, coins worth 1, 2, 5, 10, 20 and 50 cents and 1 and 2 Euros. Check the exchange rate at http://www.ecb.int/stats/exchange/eurofxref/html/index.en.html

Time Zone
GMT/UTC +1 (Central European Time)

Smoking
Smoking is forbidden in Spain’s public and private places, including public transportation, companies, universities etc. Many restaurants are either non-smoking or have a non-smoking section. Smoking is prohibited at IE.

Weather
Weather

Voltage
Local electricity is 220V 50 HzHz and plugs are European plug model with two circular metal pins.

Calling Spain
The international dialling code for Spain is 00 34. For example, to call IE you will need to dial +34-91-568 96 00.

Medical Assistance
Conference participants are responsible for their own medical insurance. If you require medical assistance, there are a number of different places to receive assistance, depending on the severity and urgency of the matter.

Emergency Telephone Number
For any serious emergency or accidents, call 112.

Other Emergency Telephone Number

European Community Emergency Services 112
Madrid Information Services 010
Civil Protection 91-537 31 00
National Police Force 091
Municipal Police Force 092
Guardia Civil (Civil Guard) 062
Fire-fighters 080
Social Security 061
Toxicological Department (in case of poisoning) 91-562 04 20

SIGHTSEEING IN MADRID

Madrid, at 650 m above sea level, is the highest capital in Europe. The Paseo de la Castellana (which converts at the southern end into Paseo de los Recoletos and then Paseo del Prado) is the backbone of the city, running north-south and connecting Madrid’s two main train stations Charmartin and Atocha. The historic parts of Madrid are located between the Paseo del Prado and the Palacio Real (Royal Palace) in the west. The neighbourhoods south-east of the Puerta del Sol, considered as the heart of Madrid, are packed with restaurants, bars and cafés, giving Madrid irresistible vitality and creating an urban centre that remains lively into the early hours of the morning.

Madrid is the Spanish political and economic capital. The head offices of practically all large Spanish companies are located here along with the main subsidiaries of multinationals. Madrid has a population of approximately 3,155,000 people. The Regional Community of Madrid occupies some 8,000 km², while the city has a surface area of 607 km².
Royal Palace of Madrid
Palacio Real – Royal Palace of Madrid

Location: Calle de Bailen
Telephone Info: 91 454 88 00 (info)
Metro: Opera. Lines 5 and 2
http://www.patrimonionacional.es

This Italianate Baroque colossus of some 2800 rooms was begun by Felipe V following the destruction by fire of its forerunner, the Alcázar, in 1734. Around 50 rooms are open to visitors, including one taken up by the Farmacia Real. The Throne Room's a giddy concoction of crimson walls and Tiepolo ceilings.
Plaza Mayor
Plaza Mayor

Location: Plaza Mayor
Metro: Sol. Lines 1, 2 and 3

Madrid's imperial heart beats loudest at Plaza Mayor, the town square designed in 1619 by Juan Gómez de Mora. Popular as a site for autos-da-fe (the ritual condemnation of heretics, often followed by burning at the stake), it is now given over to those who fancy an alfresco drink or snack.
Retiro Park
Parque del Buen Retiro

Location: Retiro Park
Metro: Retiro. Line 2

The wonderful gardens of El Retiro are as enjoyable as any you'll find in a European city. Littered with marble monuments, landscaped lawns, the occasional elegant building and abundant greenery, it's quiet and contemplative during the week, but is transformed on weekends.
The Rastro Market
The Rastro Market

Location: Calle Ribera de los Curtidores
Metro: Lavapies. Line 3

The crowded Sunday flea market was, back in the 17th and 18th centuries, largely dedicated to a meat market (the word rastro, which means stain, referred to the trail of blood left behind by animals dragged down the hill). On Sunday mornings, this is the place to be, with all of Madrid in all its diversity here in search of a bargain.
The Reina Sofía Museum
The Reina Sofía Museum

Location: Plaza Santa Isabel 52
Tel: 91 774 10 00
http://www.museoreinasofia.es

Adapted from the shell of an 18th-century hospital, this museum houses the best Madrid has to offer in modern Spanish art, principally spanning the 20th century up to the 1980s. For most, the big attraction is Picasso's Guernica, but there is plenty else on offer, including Joan Miró, Vassily Kandinsky and Salvador Dalí.
The Thyssen-Bornemisza Museum
The Thyssen-Bornemisza Museum

Location: Paseo del Prado 8
Tel: 91 369 01 51 http://www.museothyssen.org

Perhaps the most wide-ranging private collections of predominantly European art in the world, the Museo Thyssen-Bornemisza is the favourite art gallery of many visitors to Madrid. All the big names are here, sometimes with just a single painting. Canalettos hanging alongside Monet, Sisley, Renoir, Pissarro, Degas, Constable and Van Gogh.
The Prado Museum
The Prado Museum

Location: Paseo del Prado
Tel: 91 330 28 00

Converted in 1819 from a natural history museum to a repository of Spanish art held in royal collections, the Museo del Prado hosts over 7000 works. The strongest collections are the 17th- and 18th-century Spanish paintings featuring the likes of Velázquez, Goya and Ribera. It's an artistic feast that is many visitors' main reason for visiting Madrid.

Welcome to one of the best and most important art galleries anywhere in the world. The more than 7000 paintings held in the Museo del Prado's collection (although less than half are currently on display) are like a window on the historical vagaries of the Spanish soul, at once grand and imperious in the royal paintings of Velázquez, darkly tumultuous in the pinturas negras (black paintings) of Goya and outward-looking with sophisticated works of art from all across Europe.
Plaza de Toros de las Ventas
Plaza de Toros de las Ventas

Location: c/ Alcalá, 237
Metro: Line 2 and 5
www.las-ventas.com

An enormous Moorish amphitheatre where bull-fighting ‘corridos’ take place from March until October.
Santiago Bernabeu
Santiago Bernabeu

Location: Avenida Concha Espina 1
Metro: Santiago Bernabéu. Line 10.
www.santiagobernabeu.com

The home of the soccer team Real Madrid.
DINING OUT

Madrid’s restaurants are usually of a high standard whilst cuisines, prices and decors vary widely. Below are some recommendations from across the scope:

American
Hard Rock Café, Plaza de Colón, Metro: Colon Hamburgers in the known-and-loved, upbeat environment.

Italian
Ciao, Calle de Apodaca 20, Metro: Alonso Martínez Authentic, fresh dishes; animated diners make up for the restrained decor.

Japanese
Ginza, Plaza de las Cortes 3, Metro: Sevilla Madrid’s favourite sushi specialist; select dishes from the moving belt.

Spanish
Combarro, Calle José Ortega y Gasset 40
www.combarro.com
A Madrid institution for refined dining, specialising in seafood.

El Olivar de Ayala, Calle Ayala 84, Metro: Goya/ Lista
www.elolivardeayala.com
Excellent for ‘tapas’ at all hours, always populated by locals.

Sports
President Castellana, Calle Marques de Villamagna 4, Metro: Serrano
www.hightechhoteles.com
A relaxed hotel café serving bottled beers and light meals beside a giant plasma screen.

Locos Por El Futbol, Paseo de la Florida, Metro: Principe Pío
www.locosxelfutbol.com
55 plasma screens showing the sport of the moment (usually football) in a lively bar.

Vegetarian
La Gallette, Calle Conde de Aranda 11, Metro: Retiro
Welcoming restaurant with an extensive and imaginative menu.

SHOPPING

The Salamanca district is renowned for high-quality shopping on calles Serrano, Velazquez, and everything in between (Ayala and Hermosilla in particular). Calle de Goya is a stretch of more accessible fashion shops, including Spanish favourites Zara and Mango.

Wine
Lavinia, Calle José Ortega y Gasset 16
Metro Nuñez de Balboa

Home
Becara, Calle Juan Bravo 18
Metro Nuñez de Balboa

Spanish produce
Mallorca, Calle Velazquez 59

General
El Corte Ingles, Calle de Serrano 47
Metro Nuñez de Balboa/ Buses 9 and 51 from Instituto de Empresa

SHORT HISTORY OF MADRID

It is a Cosmopolitan City, business centre, home of Public Central Administration, of the Government of the country and the Spanish Parliament as well as the habitual residence of the monarch. It is the most important city in the financial and industrial sectors; the latter concentrated in the southern outskirts, where one can find important textile, food and metallurgic industries, among others. The Manzanares is the river that flows through the city, affluent of the River Jarama. The city is cosmopolitan and multi-ethnical with its more than 3 million inhabitants, to which one must add more than 1 million floating population. Madrid is characterised by its intense cultural and artistic activity as well as a vibrant nightlife.

CHRONOLOGICAL PERIODS

ARAB DOMINATION - THE RECONQUEST
The first historical records about the origin of Madrid date from the mid 9th century, when the Emir of Cordoba Mohamed I built an Arab castle on the site where today stands the Royal Palace. A walled military town soon was established around this fortress, known as al-Mudaina. During the Reconquest by the Christians it was subject to several attacks until it was finally conquered by Alfonso VI in 1083.

CARLOS I - FELIPE I
In around 1200 it obtained its Charter and soon mediaeval Madrid became a small town visited frequently by some of the monarchs of the House of Trastámara (Enrique III, Juan II and Enrique IV) for hunting. The 16th century is the beginning of a new period in the history of Madrid. Carlos I granted it the titles of Coronada and Imperial (crowned and imperial) and began the transformation of the old Arab fortress into the Royal Palace. In 1561 Felipe II moved the Court from the Imperial Toledo to Madrid, where it has been since then.

DYNASTY OF THE AUSTRIAS
During the 16th and 17th centuries the town was to grow and become the capital of the vast Spanish Empire. Sumptuous palaces, churches, convents, etc. were built. They now conform what is called the Madrid of the Austrias. The reign of Felipe IV was an exceptional period of cultural splendour, with the presence in the capital of geniuses like Cervantes, Quevedo, Góngora, Velázquez, Lope de Vega and Calderón de la Barca.

DYNASTY OF THE BORBONES
The arrival of the dynasty of the Borbons, in the early 18th century, signified a renaissance of what had become a stagnant country after the reign of Carlos II. The most brilliant times were during the reign of Carlos III, known as the best Mayor Madrid ever had. This was the era of the Illustration and Madrid was filled with museums, academies and libraries. The reign of Isabel II brings a new stage in the urban development of the city: this is the Romantic Madrid of the early 19th century, characterised by social meetings or "tertulias" in the cafés, the rise of a middle class, the first industries and the turbulent politics with the alternation in power of the Liberal and Conservative parties.

THE SECOND REPUBLIC
An intellectual movement is to appear in the first half of the 20th century called Generación del 98 (Generation of 98) and it is the main representative of the political and cultural unrest that affected Spain at the time. It is the Madrid of the reign of Alfonso XIII, the dictatorship of Primo de Rivera, the Second Republic and the siege of Madrid during the Civil War in 1936. After the War, especially from the 1950's on, Madrid is to grow enormously making it what it is now, a large city with all the problems that this brings but with a magnificent collection of monuments that make it one of the most interesting in Europe.

THE 20TH CENTURY
In the 90's Madrid could be seen as a cultural city. In 1992 it was declared European Cultural Capital. The greatest growth has been seen in activities related to the movement of information, capital, goods and people, from financial and banking services, transport and travelling and business activities. The metropolitan area of Madrid became in the 90's one of the main centres of the European Union in the south, enlarging its traditional role as a service centre only for Spain.

ADDITIONAL INFORMATION SOURCES



CONFERENCE CONTACT

Please do not hesitate to contact us with any questions or concerns you might have.

Marcos Gorgojo
Tel: +34 91 745 3481
E-mail: Marcos.Gorgojo@ie.edu

English and Spanish
will be the official languages
of the Summit. There will be simultaneous translation for both languages.
  Fundamentals
Program Length: 1 ½ days
Registration Fee: €750
Luncheons, coffee breaks and all materials are included
Location: NH Eurobuilding Hotel
Madrid, Spain
Benefit from a 20% discount by registering before March 31, 2007
Sponsorship Opportunities
PromoMadrid MPL Madrid MuniMadrid Aena Madrid.org Oracle Iberia Cámara de Madrid Cinco Días Latin Trade Logismarket NH Hoteles
Sumaq Alliance - IE      Contact: Marcos Gorgojo     Pinar 7, Bajo     28006 - Madrid     Spain     Tel. (34) 91 745 34 81     email:marcos.gorgojo@ie.edu